Tiffany CurranTiffany Curran holds a degree in communications from Radford University and has completed the MBA Certificate Program at Old Dominion University.   She worked as an account executive for a top country radio station and sports station in Hampton Roads.   After several very successful years working directly with clients and their broadcast needs, Tiffany joined The Primm Company as media director in 1990, was named corporate vice president in 2002, and was promoted to president in 2007.

Under Tiffany’s media planning stewardship, The Primm Company’s clients enjoy consistent double-digit savings off media rate cards. Her department wins high praise from clients for media effectiveness, dollar efficiency and added value. She works directly with clients, providing budget options, media planning, reporting and verification in a comprehensive and clear manner.

Tiffany lives in Virginia Beach, is married with two children and is a member of the Beach Leadership Council and the American Heart Association.

           

Tiffany Says...

“For close to 20 years I have had the privilege of working with so many clients that it's hard to count. Over the years, I have proposed hundreds of ways to make my clients' media dollars stretch. Careful attention has been paid to matching up the right media mix to the target customer. I know every dollar spent needs to come back threefold. I hope it shows that I work as hard for my clients as they have in building their businesses, their customer bases and their reputations. And, like them, I want to earn their business one client or customer at a time. There is no cookie cutter approach, no business as usual, no quick deal. Each campaign is methodically researched, planned, negotiated and reworked until nothing is left on the table."